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About the Role:
We are seeking a seasoned and data-driven Senior SEO Specialist to lead the company’s search engine optimization efforts. This role will focus on developing and implementing advanced SEO strategies to drive organic traffic, improve search rankings, and enhance user experience. The ideal candidate will have extensive experience in on-page, off-page, and technical SEO, with a proven ability to analyze and adapt to ever-changing search engine algorithms.
Responsibilities:
● Design and implement comprehensive SEO strategies to achieve business goals.
● Identify opportunities to enhance organic search visibility and traffic.
● Stay updated on industry trends, algorithm updates, and the competitive landscape.
● Optimize website content, structure, and metadata to improve search rankings.
● Conduct regular site audits to ensure technical SEO compliance and resolve issues.
● Collaborate with developers to implement SEO best practices and optimize site performance (e.g., page speed, mobile responsiveness).
● Develop and execute high-quality link-building strategies to enhance domain authority.
● Foster relationships with industry influencers, bloggers, and partners for backlink opportunities.
● Monitor and manage the company’s backlink profile to ensure compliance with search engine guidelines.
● Collaborate with content teams to create and optimize engaging, keyword-focused content.
● Perform keyword research and provide recommendations for new content opportunities.
● Analyze content performance and provide actionable insights to improve engagement and rankings.
● Monitor key SEO metrics such as rankings, organic traffic, CTR, and conversions.
● Use tools like Google Analytics, Search Console, and SEMrush to generate reports and insights.
● Provide leadership with data-driven recommendations to inform broader marketing strategies.
Requirements:
● Bachelor’s degree in Marketing, Communications, or a related field.
● 5+ years of experience in SEO, with a strong track record of driving organic growth.
● Expertise in using SEO tools such as SEMrush, Ahrefs, Moz, and Screaming Frog.
● Proficiency in Google Analytics, Search Console, and Data Studio.
● Strong understanding of HTML, CSS, and JavaScript as they relate to SEO.
● Experience with technical SEO, schema markup, and mobile-first indexing.
● Familiarity with e-commerce SEO and international SEO strategies.
● Knowledge of paid search (PPC) and its integration with organic strategies.
● Strong project management and cross-functional collaboration skills.
Benefits:
● Employee Support: Assistance with accommodation, living expenses, and working visa procurement for all staff.
● Home Visit Support: Financial assistance for employees to visit home 4 times a year.
● Competitive Salary: A salary package that reflects your skills, experience, and contributions to the company.
● Essential Equipment: Provision of necessary work equipment, including a MacBook and iPhone.
● Development: Continuous development of hard and soft skills through work and professional training.
● Holiday Bonus: A holiday and New Year bonus to recognize your hard work and dedication.
● Inclusive Environment: A professional, dynamic, and inclusive workplace culture that fosters collaboration and innovation.
● Life experience: Enjoy the new culture, living environment in Thailand.